RevWood by Mohawk Industries is redefining what homeowners can expect from flooring, combining timeless hardwood beauty with next-generation performance. The Scharm team knows that Chicagoland homes endure a lot from winter moisture and daily traffic to family gatherings that keep every room in use. That’s why we’re proud to showcase this innovative collection in our Des Plaines showroom.

Embossed in register flooring is one of the most realistic and fast-growing flooring innovations in 2025. This advanced manufacturing technique aligns the textured surface of the flooring with the printed grain pattern underneath, creating an authentic wood-like appearance and feel. Unlike older flooring options that had random or repeating textures, embossed in register (EIR) technology produces a product that mimics hardwood down to the knot, ridge, and grain.

In 2025, waterproof flooring is redefining the flooring industry as homeowners and businesses alike prioritize durability and convenience. Waterproof floors have shifted from a niche perk to a must-have feature, driven by busy lifestyles, pets, and open floor plans. Industry experts note that "being 100 percent waterproof is an important buy-in for homeowners, second only to color preference." Families want “worry-proof” floors that can handle spills, kids, and pet accidents without damage. This surging demand has propelled resilient flooring – especially luxury vinyl – to record market share in recent years. Waterproof luxury vinyl tile/plank (LVT/LVP) now accounts for roughly one-third of all flooring sales by value as of 2023, a huge leap from barely 4% a decade ago.

As fall 2024 approaches, homeowners are becoming more conscious of the waterproof flooring benefits that protect their homes from seasonal moisture. With increased rainfall and cooler temperatures on the horizon, choosing moisture-resistant flooring can save time, money, and headaches.