Embossed in register flooring is one of the most realistic and fast-growing flooring innovations in 2025. This advanced manufacturing technique aligns the textured surface of the flooring with the printed grain pattern underneath, creating an authentic wood-like appearance and feel. Unlike older flooring options that had random or repeating textures, embossed in register (EIR) technology produces a product that mimics hardwood down to the knot, ridge, and grain.

As fall 2024 approaches, homeowners are becoming more conscious of the waterproof flooring benefits that protect their homes from seasonal moisture. With increased rainfall and cooler temperatures on the horizon, choosing moisture-resistant flooring can save time, money, and headaches.

As the weather warms up, homeowners seek out new flooring projects for summer 2024. From sustainable practices to bold color schemes, Scharm is helping Illinois residents to embrace beautiful living.